For this phase’s
post I want to take us back to Postman and his stern apprehension over the growth
of television (and the one-way media channel) and the temptation to “amuse
ourselves to death” – what he deems “information glut.” It was surreal to read “Crap
Detecting” only to realize his predictions have come true. Throughout the
article and the video James posted, I couldn’t help but think of Robert Kubey’s
work with media literacy, which entails “critically analyzing media messages,
evaluating sources of information for bias and credibility, raising awareness
about how media messages influence people’s beliefs, attitudes and behaviors
and producing messages using different forms of media” (23). Kubey points out
that the US seriously lags behind all other English-speaking countries such as
Canada and Australia in offering critical media literacy as young as 5th
grade. It would seem that the US is doing a serious disservice to its youth by
pumping them full of technology they have no formal training in analyzing and
contextualizing and, therefore, designates media literacy as “an entitlement of
every citizen” (21). The question is, if the government is not willing to offer
such analytical training (and really, why would it, since it would undermine
myriad agendas and political manipulations), how do we create (I say create
because clearly we are not there yet) and sustain a democratic society in the
face of media bombardment (cue Simpsons’ dodgeball-obsessed gym teacher here)?
I’d like to “remix”
these two thinkers, who have a thirty-three year time difference in the
publication of their texts, and put them in direct conversation with one
another to see where we’ve been, where we presently are, and where we should
aim to be:
Kubey:
“Democracy, it is said, depends on an informed public” (“Media” 69).
Postman: “To the
extent that our schools are instruments of such a [democratic] society they
must develop in the young not only an awareness of this freedom but a will to
exercise it, and the intellectual power and perspective to do so effectively”
(1).
Kubey: “But if a
school is teaching critical thinking and not linking critical thinking to the
media world that so many students are spending upwards of six hours a day with,
they are leaving a potential gold mine unexplored” (“What Is” 23-24).
Postman: There
are men in power who “would prefer that the schools do little or nothing to
encourage youth to question, doubt, or challenge any part of the society in
which they live, especially those parts which are most vulnerable” (2).
Kubey:
“Politicians have become extraordinarily adept at using the media to their
advantage […] to the degree that the media are used to propagandize or
manipulate and interfere with the public being well-informed, is the degree to
which we need media education to be part of our schools’ civics and
social-studies classes” (“What Is” 24).
Postman: “Whose
schools are they, anyway. And whose interests should they be designed to serve?
[…] We believe that the schools must serve as the principle medium for
developing in youth the attitudes and skills of social, political, and cultural
criticism” (2).
Kubey: “the U.S. educational establishment is still too often
mystified as to how to retool and retrain to educate students and future
citizens for the new realities of communication” (“Media” 76).
Postman: “Things
that plug in are here to stay. But you can study media with a view toward
discovering what they are doing to you […] Certainly it is unrealistic to
expect those who control the media to perform that function. Nor the generals
and the politicians. Nor is it reasonable to expect the “intellectuals” to do
it, for they do not have access to the majority of youth. But school teachers
do, and so the primary responsibility rests with them” (8, 13).
So, in closing,
it would seem that we are not only literacy sponsors, but we are also media
literacy sponsors: a tough task to take on. How are you responsibility
sponsoring media literacy in your classrooms, and how does our tendency to
engage students’ interest with technology and digital texts play into Postman’s
concerns?
Works Cited
Kubey, Robert.
“Media Literacy and the Teaching of Civics and Social Studies at the Dawn of
the
21st Century.” American
Behavioral Scientist 48.1 (2004): 69-77. Print.
-------- “What
is Media Literacy and why is it So Important?” Television Quarterly 34.3/4
(2004):
21-27. Print.
Postman, Neil
and Charles Weingartner. “Crap Detecting.” Teaching
as a Subversive Activity.
Brooklyn:
Delta (1971). 1-15. Print.